Facebook and Instagram are excellent platforms for keeping people informed about your company. Because organic content is free, post frequently and well. However, if you want to broaden your audience and attract new clients, you may run ads on Facebook and Instagram, where even a small expenditure can go a long way.
It's fantastic that you've created your page and are already sharing material. By posting on a frequent basis, you may keep individuals who have liked or followed your page up to date on everything going on in your business, such as sales, events, promotions, or information about your products or services.
We recommend that you post at least once a week, but depending on your business and goals, you may want to write as frequently as daily.
When you make a post to your page, it is visible to those who have liked or followed your page. This applies to your Facebook business page as well as your Instagram account. If people want to, they can like, comment, or share this content. This type of reach is referred to as "organic," which is a fancy way of saying "free." You make a post, and it spreads naturally from people who engage with it to their friends, and so on. This method is essential for boosting your page's followers, but it may not grow your audience as quickly as you'd like.
You may turn organic content into paid content by using boosted posts and other sorts of page promotions to build your audience and your business.
See how Facebook ads can help you expand your business by reading the entries below:
Increase the number of people who like your Facebook page.
Promote your page to reach a larger audience, enhance engagement, and increase the number of likes, comments, and shares.
Promote your products and services.
Create and enhance a post to highlight your company's products and services in order to pique shoppers' interest and convert them into customers.
Customers will flock to your local business if you can get them there.
Make it easier for folks who reside in the area or who are travelling to locate your physical location.
Your website should be promoted.