Adobe may soon be offering a free version of Photoshop to users. According to reports, the company is running free trials for the web version and intends to make the service available to everyone for free. According to The Verge, Adobe intends to call this service "freemium." This essentially means that the service will remain free, but some features will be unavailable after a certain period of time.
According to the cited source, Photoshop will first be available for free, and Adobe will remove some of the features that will be available only to those who purchase a subscription to the service. This could be a way to entice more people to use the service.
If users need more features for a better experience, they will most likely purchase the subscription. This could be the company's strategy for attracting new users to its platform and increasing subscriptions.
"We want to make Photoshop more accessible and easy for more people to try it out and experience the product," Adobe's VP of digital imaging Maria Yap told The Verge. "I want Photoshop to meet users where they are right now." "You don't need a high-end computer to use Photoshop," Yap added.
It is currently unknown whether or not the free version will include advertisements. Many web-based photo editing apps provide a free version but also display advertisements in exchange for the free service.
Adobe has not yet confirmed when the free version will be available to everyone. According to the report, the company is testing this in Canada, but the launch date for other regions is still unknown.
Users in India can currently sign up for a 7-day free trial, after which they must pay Rs 1,675.60 per month. There is also an offer where you can get this service for a lower price but give up some features. Both Lightroom and Photoshop have a strategy. It will only cost Rs 797.68 per month for this.
There is no word on whether the "freemium" version will be released in India. However, we do expect to arrive in the Indian market as Photoshop is already one of the most popular photo editing apps, and the free version will likely work well for Adobe in markets such as India.